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As the summer holiday season draws near thoughts turn to what to do and where to go with the children. While many families’ finances are still tight, the trick will be finding fun and inspiring activities that won’t break the bank.

Caldon Canal through Stoke-on-Trent British Waterways is this week launching a campaign to inspire more people to discover the varied delights of Staffordshire’s canals and rivers. The ‘Yours to Enjoy Anytime’ campaign aims to highlight the many ways in which people of all ages can enjoy the beautiful canals and rivers on their doorstep as the warmer weather approaches.

Orange Tip Butterfly Whether you’re a parent, grandparent, a youngster or young at heart there is no better way to enjoy summer than by embracing the great outdoors. And whether your intention is to relax and unwind or raise the pace there is something for everyone. From walking, running and cycling to boat trips, wildlife watching or simply enjoying a leisurely stroll and picnic - canals and rivers provide masses of opportunities.

Also see: www.DoFreeStuff.com

Those who may be staying put this year have even more opportunity to discover the peaceful tranquillity just a stone’s throw away. A hearty early morning jog along the towpath or a quiet family lunch by the waterside will bring a pleasant change of scenery to the daily routine and give a natural holiday ‘glow’, without the price tag.

Caldon Canal through Stoke-on-Trent Waterway Manager Darren Green said: ”Our canals and rivers provide a fantastic free resource for anyone looking for a summer escape, whatever their interests. Whether it’s enjoying a walk along the Caldon Canal through Stoke-on-Trent’s picturesque Hanley Park or discovering the leisure opportunities and wildlife of Westport Lake or Rudyard Lake, there is something for everyone. More than 50 percent of Brits live within five miles of a canal or river and increasing numbers are turning to the waterways for a fun, convenient alternative to expensive attractions or holidays abroad. Join them and you’ll get fitter, get closer to wildlife and enjoy some quality family time that money can’t buy.”

Billboard posters for the campaign will be appearing across Stoke-on-Trent this week and will be accompanied by leaflets hitting doormats in the next few weeks.

Alternatively a copy of the leaflet may be obtained by
calling 01827 252000
or
e-mailing enquries.centralshires@britishwaterways.co.uk.